SKIN&CARE

【New fav...】＠innisfreeofficial

Today's "New Fab" features skincare products from innisfree.

---MY picks are

・VOLCANIC BHA PORE CLEANSING FOAM /250ml (LEFT)

・BLACK TEA YOUTH ENCHANCING AMPOULE /50ml (RIGHT)

Innisfree is a skincare brand that leverages the blessings of Jeju Island, focusing on eco-conscious skincare products while offering a wide range of items. Through rebranding, it has evolved into a "beauty island" that embodies energetic and dynamic natural energy, constantly striving to create and explore healthy beauty.

With a new brand slogan of "Effective, Nature Powered Skin care. Discovered from the Island."

Innisfree aims to support individuality, beauty, and freedom for people of all ages and genders.

・VOLCANIC BHA PORE CLEANSING FOAM /250ml

I purchased this cleansing foam at the innisfree store in Gangnam during my visit this spring.

Previously, I never paid much attention to my skincare routine, often buying all-in-one liquid soaps or facial cleansers labeled "BEST BUY!".

However, with the sudden onset of mask-wearing due to the pandemic, my skin changed to "sensitive skin."

Realizing the need for a change, I decided to try various types of facial cleansers, from solid soaps to oil and gel types, then I finally found this one.

It can make a soft and creamy foam easily, leaving my skin feeling refreshed yet moisturized after washing. I've been using it continuously and am now on my fifth bottle, so I confidently introduced it as a "New Fab" item.

The rebranding has also updated the packaging and logo, making it more refined and appealing. They explained this in detail in English during my visit.

Due to its popularity, they increased the volume per bottle from 150ml to 250ml, which is great considering it's something I use daily.

・BLACK TEA YOUTH ENCHANCING AMPOULE /50ml

Next up is a serum that leads to healthy skin, unaffected by the stresses of busy days, such as dryness and UV exposure.

I started using this serum because the description perfectly matched my skin condition.

Normally, I would be concerned about stickiness, or the scent doesn't fit to me, and just simply forget to apply skincare products. However, this serum has become a staple in my routine because it provides deep hydration without feeling greasy and has a subtly sweet fragrance that is soothing.

It also addresses concerns like firmness and radiance, making it ideal for thorough nighttime skincare.

The packaging has changed from a brown bottle reminiscent of black tea to this round white bottle, which was featured as a top-selling sample at the innisfree store in Gangnam.

Everyone's lifestyle, diet, sleep, allergies, and stress levels vary. The journey to find products that suit my ever-changing self and skin continues.

https://us.innisfree.com/

All images by MISSYOU